Payments Blog

Are You Selling to Generation Z or Millennials?

For most consumers, having a credit card is a necessity, but not for Millennials and Generation Z.

Many Millennials and Generation Z consumers do not have or even want one. 63% of Millennials do not have a credit card. This could be a problem when they want to make a large purchase, but luckily for merchants, alternative payments can be a solution to this challenge. Alternative payments give Millennials and Generation Z multiple options for making larger purchases. 

One attractive alternative payment for Millennials and Generation Z is Affirm, which offers simple, instant financing at checkout with the flexibility of monthly payments. They offer transparent pricing with no late fees or compounding interest. If you are trying to attract more Millennials and members of Generation Z and increase sales, consider offering alternative payment options like Affirm at your checkout.        

Offering Affirm as a payment option has multiple benefits to merchants:

  • Affirm assumes 100% of the risk so there is no credit, fraud, or chargeback risk to merchants.
  • Merchants are able to increase their sales conversions (20 – 25% on average) and boost their AOVs (up to 80%).
  • Affirm settles directly with the merchant within one to three business days.

 Affirm_logo-green.png

With your One Connection™ to Cardinal, you can offer your consumers Affirm and dozens of other alternative payments to help FutureProof™ your business.



 

Posted by CardinalCommerce

Welcome to the CardinalCommerce blog. Cardinal is a global leader in authenticating digital transactions, with One Connection to drive digital commerce. Our goal for this blog is to provide a platform that will inform and educate our Customers and partners on consumer authentication, payments, mobile commerce, solution design and big data.

Topics: CardinalCommerce, Affirm, millennials, generation z, eCommerce

Recent Posts

Categories

see all

Subscribe to our Blog