For most consumers, having a credit card is a necessity, but not for Millennials and Generation Z.
Last week we went through some online spending habits of Generation Z, but let’s take a deeper look into how they shop and what sets them apart from Millennials and past generations.
By 2020, Generation Z (those born between 1995 and 2015, roughly), will be the largest group of consumers worldwide, making up 40% of the US, Europe and BRIC (Brazil, Russia, India and China) countries, and 10% in the rest of the world.
In August, many consumers are thinking about back to school shopping. They are looking for the best deals and places to shop. But when it comes to eCommerce, what are the trends with buying those school supplies? Here is what we found out: